My name is Jardena “Jay” Garner-Phu and I am the creator and head baker of Juicy Cookie Company. I was born and raised in Brooklyn, New York and grew up always in the kitchen baking (and eating) crazy desserts. By the time I was a teenager, my parents recognized my love for baking and I would often get various recipe books for Christmas. Needless to say, my favorite dessert was the classic cookie 🍪 😝. 

I joined the healthcare profession as a Physician Assistant in 2002 and over time, my love of baking took a backseat due to a stressful, yet very rewarding career. However, my love for cookies never wavered. I worked in a busy emergency department in the Upper Eastside of New York City and after a long shift, I would often travel across Central Park to one of my favorite bakeries in the city, Levain bakery. Their chocolate chip cookie with walnuts was my favorite treat 🤤.

In 2014, my husband, Khai, and I relocated to the Bay Area and settled in our “forever home” in Oakland, California. After adopting a plant-based lifestyle in 2017, I started experiencing amazing health benefits, such as losing 50-pounds, improved skin, mobility, and overall energy. And although I enjoyed living a vegan lifestyle, I found it difficult to find a cookie that I fell in love with so I decided to create my own…

With a renewed passion for baking, I took on the challenge to make the very best cookie! Just like what I remembered from my favorite New York City bakery, but this one was going to be vegan🌱. My hospital coworkers gladly became my cookie taste testers for all my crazy flavors. And a year later, Juicy Cookie Company was born.

The mission behind Juicy Cookie Company is deliver amazing, high-quality, vegan baked goods that are incredibly delicious and can be enjoyed by all. My homemade cookies are all unique, and some of them even include actual fruit 🍌🍓🍒. All inspired by the flavors that I fell in love with as a kid.

The best compliment I can ever get is “I can’t believe this cookie is vegan!! “ My cookies are 💯 addictively delicious, and surprisingly vegan. I say this next statement with absolute confidence: your next favorite cookie will be a JUICY cookie😋